Backpack Loaded – Advice from My Lil Pink Book
Notes from Char Epting (My Lil Pink Book)
You just finished your demo or mixtape loaded them into your backpack, and as soon as you run it down to your local radio station you will be on your way to stardom!
Every dude with a home studio, a MAC, and some ambition can produce a mixtape or demo tape. You’ve seen them, the backpack dude with the personal music that you must have at the low-low price between $3 or 2 for $5. Let’s see, I can download an album from a known artists for $6.99 or I can buy your music off the street not knowing exactly what quality of music I am about to pay for. This is an everyday occurrence around the world, talented individuals dreaming of a music career, but not knowing how to move their works to a bigger platform.
As a publicist and owner of My Lil Pink Book, I am challenged with the tasks of deciphering who I can help, who I want to help and are they ready for the bigger spotlight. Most folks focus on the SHOW, I am about the BUSINESS. The entertainment industry has one primary goal which is to make money. The reality check is that if a Record Label does not see where they can immediately package your talent, for exposure to a larger audience, so that they can make money (not the artist/group), then there isn’t a snowball chance in hell that they are going to sign you to a deal. With that said, never did I make a statement about your talent, or your ability to perform.
I would ask aspiring artists/groups to prepare better for an opportunity to achieve the stardom they dream of.
My Lil Pink Book – Profile
The My Lil Pink Book agency brings a uniquely personal, yet substantive approach to the vast world of public relations; specializing in publicity, media management and event planning.
With a background covering the entertainment, educational, corporate and non-profit arenas, My Lil Pink Book tailors the approach to the client’s needs. Our customized efforts insure concrete results.
It’s been said, “Image is everything.” Well, Image is our thing. We put your best face forward to the media and therefore the world at large. We take pride in the fact that when we represent you, we are representing ourselves.
Our priority focus at this time is Internet radio, record pools and college radio. I know everyone would love to have their music played on a mainstream station, but I have built relationships with show host and DJs in my priority areas.
My promise is to provide you with as much exposure as I can. I not only network every day I network on your behalf the client. Because when I am blessed with a good resource I can pass the blessing on to you the client to help benefit your career. Now that I have told you that let me explain what I do.
As a publicist, my objective is to give a client the maximum exposure they need. I give a client the necessary and appropriate exposure to various outlets. Publicists get you into the entertainment industry through magazines, newspapers, television, web, and radio interviews. Publicists do not secure your employment. Securing your employment is the job of a manager or agent. However, through my dedication to you and your career, and by working with time proven methods and using various outlets, in time, you will eventually get more bookings and higher pay rates.
Char receives a lot of questions so here is a little advice.
- Learn how to communicate via the phone and via email. Before you call a publicist or anyone in the entertainment business.
- Please…. Please do NOT send out music or any other material if it is not professional.
Now, if you have a relationship with someone at a label that is different. If you are not ready, meaning you do not have a press kit, photos and etc., please don’t bother people about helping you until you take care of your business. I wish you guys the best of luck.
Char Epting



Yall better listen cause she is 4 real
Yall better listen to her she means business. My Lil Pink Book agency is where its at.
From my experience from working with the My Lil Pink Book agency, she has her
thumb on what’s hot in the music industry and the know-how on getting artists
exposure. She is diligent on making business happen for everyone involved and
creating relationships that last. If you are an established artist or someone
who is new to the business, having the My Lil Pink Book agency on your side is a
must!!!
If you not signed with My Lil’ Pink Book, you are really not plugged into the industry as you think you are. Trust me.